SkyCo: 140% More Projects & 43% Lower Ad Spend
With our revenue systems, they now attract a steady pipeline of residential and commercial concreting projects.
SkyCo Group are Melbourne-based concreting contractors specializing in residential and commercial concrete solutions.
Before partnering with Digital Assembly, SkyCo had a dated and unengaging website and relied solely on occasional referrals. They had no exposure on search engines for concreting-related terms, resulting in zero inbound leads and inconsistent workloads.
We implemented a tailored digital growth system encompassing organic and local SEO, pay-per-click Google Ads, and a new website. The SEO strategy addressed technical, on-page, off-page, content and backlink improvements, while the new site enhanced speed, design, and credibility. For Google Ads, we launched tightly targeted campaigns in their key service suburbs, focusing on high-value concreting services to maximize ROI and lead flow.
Since launching the new system, SkyCo have achieved a 140% increase in conversions and a 179% boost in organic traffic, all while cutting Google Ads spend by 43%. The combination of a high-performing website, optimized search visibility, and refined ad targeting has built a steady pipeline of residential and commercial concreting inquiries across Melbourne.
The commercial outcome.
increase in conversions
increase in organic traffic
decrease in Google Ads spend
"Digital Assembly helped us get on top of our digital stuff and now we're getting consistent work. Thanks team."Sandrow Yalda, Owner
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