132 quote-worthy project inquiries in 60 days
We rebuilt the local demand system around high-intent search, local SEO, and lead tracking, so the pipeline filled with real project conversations instead of random web traffic.
quote-worthy project inquiries
in 60 days
From 132 quote-worthy inquiries out of 166 tracked inquiries (nearly 80 percent).
A quote-worthy project inquiry has enough service fit, location fit, and project intent to be worth quoting.
How we did it.
Abrasive Blasting of Arizona is a Phoenix-based surface preparation company serving automotive, residential, commercial, and industrial blasting projects.
Most lead generation looks good on paper but sends contractors junk: wrong-location leads, tiny jobs, tire-kickers, and people who never turn into a real project. ABlast AZ did not need more web traffic. They needed real conversations with people looking for blasting, coating removal, rust removal, and surface preparation work worth quoting.
Digital Assembly built Abrasive Blasting of Arizona a fast, conversion-focused website, then wrapped it in a local demand system: high-intent Google search, local SEO, and lead tracking. The goal was not just more leads. It was more quote-worthy project inquiries, with tracking in place so every inquiry could be counted and qualified.
In one 60-day window the campaign produced 166 tracked inquiries, and 132 of those were quote-worthy project inquiries: nearly 80 percent. A later one-month window added another 29 quote-worthy inquiries, supported by phone calls, Google Ads activity, and organic search visibility that grew year over year. The result was a measurable pipeline of real project conversations.
The numbers behind it.
quote-worthy project inquiries from 166 tracked (79.5%)
tracked inquiries in the same 60-day window
organic search sessions year over year
Build a clearer pathto revenue.
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